FIRST 5 CENSUS 2020 RESOURCES

FIRST 5-CREATED MATERIALS

First 5 Association Census Messaging Guide for Families with Young Children
This message guide is based on Count All Kids! commissioned message research and a Census survey that the Association conducted with county commissions. It is a reference for commissions and partners to adapt and share messages about the 2020 Census with families that have young children.

First 5 Association Census Messaging Guide for Families with Young Children – Spanish Language
This Spanish version of the message guide is based on Count All Kids! commissioned message research and a Census survey that the Association conducted with county commissions. It is a reference for commissions and partners to adapt and share messages about the 2020 Census with families that have young children.

First 5 Association Messaging Materials in English
This document includes an elevator pitch, talking points, text for newsletters to parents and partners, and additional FAQs.

Two Pager for Parents/Caregivers (English): Our Kids Count
This ready-to-share version can be shared with parents/caregivers of children ages 0-5, and addresses common questions about the census.

Two Pager for Parents/Caregivers (Spanish): Our Kids Count
This ready-to-share version can be shared with parents/caregivers of children ages 0-5, and addresses common questions about the census.

Generic One PagerWhy Census Participation Matters for Young Children in California communities
This ready-to-share version can be used in any county or community, and explains why it’s important for organizations and individuals to get involved in census outreach.

Customizable Two Pager for Parents/Caregivers (English): Our Kids Count
For First 5 County Access Only. To customize, add your logo to the top of the sheet, and fill in your county or community’s name where indicated by yellow highlighter.

MAPPING RESOURCES

California Hard-To-Count Interactive Map
This interactive map from CA Census 2020 allows users to view and explore Hard-To-Count Census tracts from a statewide perspective, all the way down to a block-by-block level. In addition to the map, we encourage users to explore the data table and filter features accessible via the small tab at the bottom of the mapping screen. (Click to download “how to” user guide)

Hard-to-Count Fact Sheets
Created with information from the CA Census 2020 interactive map, these fact sheets show detailed hard-to-count information specific for all the Senate, Assembly and Congressional Districts, as well as county and cities with populations greater than 50,000.

PPIC 2020 Census Map
Created by the Public Policy Institute of California (PPIC), this map includes interactive filters that highlight Hard-to-Count data for specific populations, such as undecounted racial/ethnic groups, young children,  and non-citizens.

PARTNER RESOURCES and TOOLKITS

From NALEO Education Fund

What Is The Census? Why Is It Important?
This PDF and short video explains the Census and its importance. (Spanish version)

“Leo’s Story” video explains why individuals should participate. (Spanish version )

U.S. Supreme Court Citizenship Question Case Toolkit
This toolkit contains social media posts, graphics, posters, and talking points to engage community members and stakeholders as oral arguments on the citizenship question case are heard by the U.S. Supreme Court.

Get-Out-The-Count Text Updates 
This portal allows visitors to sign up for Get-Out-The-Count text updates.

Guide for Elected Officials
This guide can be shared with elected officials who want to get involved in Census 2020

From Census Policy Advocacy Network

LGBTQ Lobby Kit
This one-pager provides information on what’s at stake for the LGBTQ community with the 2020 Census.

From The National LGBTQ Task Force

LGBTQ Coalition Toolkit
This toolkit features fact sheets, organizing and training materials, social media graphics and videos.

From United Way Bay Area

Census 2020 Outreach Materials

Materials include toolkits and guides, as well as outreach materials for Bay Area counties.

From California Complete Count – Census 2020 Office 

California’s 2020 Census Efforts – How you can help
This document provides a quick overview, and links to resources, for organizations that want to support the Census 2020 efforts in California.

Census 2020 FAQ in English and Spanish

Transitory Locations Fact Sheets
These fact sheets provide information on how person will be counted if they are living in transitory locations such as shelters, healthcare facilities, correctional facilities, colleges and universities, and more.

From US Census Bureau

The 2020 Census at a Glance
This document provides a quick overview of the background, timeline, and data sources for the 2020 US Census.

Why We Ask
This document provides background on why certain questions are asked on the Census questionnaire.

US Census Bureau Community Outreach Toolkit
This is a quickstart guide to help inform and tailor Census outreach effort

60 Language Guides
These language guides will help respondents complete the 2020 Census.

GENERAL RESOURCES

CA Complete Counts: Language and Communication Access Plan
The plan outlines information and requirements for the state’s contracted partners to ensure access to the Census for limited English proficiency individuals and people with disabilities. Appendix B includes a list of required language translations by county.  

NALEO: The Invisible Ones: How Latino Children Are Left Out of Our Nation’s Census Count
This report discusses issues associated with the undercount of young Hispanic children, and provides recommendations to improve the accuracy of the count in the 2020 Census.

Count All Kids Messaging Webinar and Slides
This webinar covers how organizations can monitor the progress of the count in real time, to guide resource and outreach targeting, messaging and strategy modifications, and additional investments, as needed.

The 2020 Census: Why We Need Specific Strategies to Count Young Children
This one-pager shares why young children are often not counted and tools to help ensure all kids are counted.

Counting for Dollars: Fifty-five Large Federal Census-guided Spending Programs
This report shows extent to which the federal government will rely on data from the 2020 Census to guide the distribution of federal funding to states, localities, and households across the nation.

Counting for Dollars Census-Guided Federal Spending: A Comprehensive Accounting
This slide deck shares key federal programs that rely on census data to allocate funding.