Recent media coverage of First 5 programs, people, and activities around the state.

Yahoo Finance/ March 30, 2020
California Surgeon General Burke Harris Partners with First 5 California to Raise Awareness of Talk. Read. Sing.®
“California’s first Surgeon General, Dr. Nadine Burke Harris, is partnering with First 5 California to help promote its landmark Talk. Read. Sing.® campaign in a new television and radio campaign.”

Santa Rosa Press Democrat/ March 30, 2020
Sonoma County expands emergency child care program to support health care workers treating coronavirus patients
“Angie Dillon-Shore is the executive director of First 5 Sonoma County, which is helping distribute the $100,000 in state tobacco tax money. She said the program, which is offering child care workers a hazard pay premium, could be a much-needed boost for the local child care industry.”

Los Angeles Times/ March 26, 2020
Child-care providers need supplies, coronavirus guidance as day-care system suffers
“The early childhood education systems ‘are quite complex, so we are … [working] to make it easier for families to navigate,’ said Kim Pattillo Brownson, vice president of policy and strategy at First 5 LA, a leading child advocacy organization.”

Lake County Record-Bee/ March 25, 2020
Kid Reporter Lilly Wiser holds a press conference on Covid 19
“The organization First 5 Lake County recently organized a “Kids press conference” on COVID-19, sheltering in place and school closures that took place at the Board of Supervisors’ chambers in Lakeport.”

Appeal-Democrat/ March 20, 2020
First 5 opening call center
“First 5 Yuba and Sutter County Children and Families Commission is hosting a call-in center for families after new guidelines announced by Gov. Gavin Newsom and health officials.”

Lost Coast Output/ March 19, 2020
DNUSD, First 5, Child Care Council Keep Youngest Del Norters Learning, Fed During COVID-19 Emergency
“First 5 Del Norte Director Angela Glore said her organization has been giving away resource packets for parents of 0-5-year-olds at the Family Resource Center of the Redwoods.”

Santa Maria Sun/ March 19, 2020
School districts and Foodbank provide services amid COVID-19 closures
“Another concern facing students and their families is finding child care during normal school hours. First 5 Santa Barbara County Executive Director Wendy Sims-Moten said the county doesn’t necessarily need more child care capacity, but rather should look to creative solutions to use the capacity that already exists.”

Plumas News/ March 18, 2020
New resource for children with special needs
“First 5 Plumas County Children and Families Commission announced the purchase of two pediatric LiteGates for young children who receive mobility/physical therapy services.”

Multiple Publications/ March 13, 2020
Experts: CA Risks Major Census Undercount of Children 0-5
“In the 2010 census, it’s estimated that California missed counting one million children. Jessica Berthold, communications director with the First Five Association of California, says the state could lose out on a huge amount of federal money if families ignore their census forms.”
This story appears in KNZR-AMKKBB-FM, KMUE-FM, KMUD-FM, KLAI-FM, KLLY-FM, East County Magazine, and others.

Los Angeles Sentinel/ March 12, 2020
Southern California Edison is counting on its customers to participate in the upcoming 2020 Census
“’We’re all in this together,’ said Jessica Berthold, communications director for First 5 Association of California, a nonprofit child advocacy organization. ‘The Census is so important for making sure young children and families thrive in our state, which is what First 5 is all about.'”

East Bay Times/ March 6, 2020
East Bay parks to be renovated after receiving large grants
“In both cities, parent advocacy groups — from First 5 Contra Costa, Healthy & Active Before 5 —  served as community partners for the projects, holding community workshops to create a vision and design for the parks.”

KCBS Radio/ March 4, 2020
California Voters Turn Down Measure To Fund Schools
“One of the few local tax measures to claim victory is Measure C in Alameda County, with a 61% voter approval to raise the sales tax by a half percent to pay for childcare and early education. Kristen Spanos, CEO of First 5 Alameda, told KCBS Radio that she’s pleased with the community’s investment in kids as a priority.”

The East Bay Times/ March 4, 2020
Half-cent sales tax for early child care in Alameda County gets voters’ nod
“First 5 estimates the additional tax also will create 4,000 to 5,000 new subsidized spots in the first year or two and could help about 21,000 children by funding improvements to early child care programs.”

The Bakersfield Californian/ March 1, 2020
Is this normal? New tool helps parents assess child’s development, identify delays
“It’s called Help Me Grow and consists of a set of two questionnaires that parents complete online or by phone. First 5 Kern recently launched the program with the goal of increasing the rate of early childhood screening, which in Kern County is currently about 15 percent to 20 percent.”

San Jose Spotlight/ February 27, 2020
San Jose Councilmember Sylvia Arenas has dedicated her life to public service
“An advocate for families and children, District 8 San Jose Councilmember Sylvia Arenas said she is not a politician — she’s a public servant… That role started the day she launched her start in childhood development and education, working for agencies such as FIRST 5 Santa Clara County, a statewide program that brings critical services to young children, and Gardner Health Services, a health center that provides services to low-income families.”

EdSource/ February 20, 2020
Voters in some California communities will be called on to pay for more child care
“‘We know there is a huge gap between the need and the actual slots available currently. It would really be helpful to close the gap,’ said Erika Kuempel, a spokeswoman for First 5 Alameda County, a county commission dedicated to helping families with children under 6 years old. The commission would administer the money if the measure passes.”

Sacramento Bee/ February 12, 2020
Our campaign is reducing black child deaths in Sacramento. Here’s how you can help
“About a year ago, the Sacramento County Board of Supervisors received a report explaining the campaign’s success in reducing deaths in Sacramento County, where African American children have died at twice, and sometimes closer to three times the rate, of other kids. What we learned unequivocally confirmed that, years earlier, county supervisors, the First 5 Sacramento Commission and City Council all made the right investments.”

Sierra Sun/ February 11, 2020
Early Quality Matters in Nevada County
“Quality Counts California is funded by First 5 California and the CA Dept of Education. By signing the Budget Act of 2019, Governor Newsom builds on the work of First 5 CA by providing a historic level of funding of $5.3 billion for early childhood initiatives that will improve access to quality Early Learning for California’s young children and working families, as well as a focus on supporting parents to reduce child poverty and improving early childhood health and wellness.”

KSBY 6 News/ February 10, 2020
Price of Paradise: Families faced with high cost and lack of child care on the Central Coast
“As employees with the Child Care Planning Council and First 5, Bowlay and Wendt are looking at child care issues in the county to find out what’s working and what’s not.”

The North Bay Business Journal/ February 5, 2020
Keysight Technologies plans to build on-site child care for workers, public
“The chamber conducted research for almost two years, funded by the First 5 Commission of Sonoma County, involving interviews with companies across the country that have on-site child care, collecting provider information and assessing a range of models and processes as well as the return on investment in child care.”

The Delano Record/ February 3, 2020
DUSD preschool is honored by Kern Early Stars
“The celebration, co-sponsored with Kern Early Stars by First 5 Kern and the Early Childhood Council of Kern, feted the accomplishments of preschool and child care providers including state preschool programs, family child care homes and private preschool and day care centers, during the first year of their journeys during the 2018-2019 year to provide children and families with enhanced care and education.”

California Health Report/ January 31, 2020
Opinion: To Close California’s Achievement Gap, We Must Teach All Parents About Early Brain Development
“Getting this information into the hands of parents is why First 5 California launched its “Talk. Read. Sing.” campaign—to close the awareness gap among parents.”

TP Online Daily/ January 24, 2020
January 2020 named Positive Parenting Awareness Month
“First 5 Santa Cruz County, which manages the Triple P — Positive Parenting Program, announced that ACR 140 (Mark Stone, D-Scotts Valley) passed unanimously out of the State Assembly declaring January 2020 as Positive Parenting Awareness Month.”

The Press Democrat/ January 24, 2020
Santa Rosa’s Child Parent Institute helps new mothers, children through traumatic struggles
“The perinatal mood disorder program is home-based, so clients typically receive services from providers for an hour a week in their own homes. It’s funded by First 5 Sonoma County and two therapists in the program also accepts MediCal recipients.”

Record Gazette/ January 23, 2020
Riverside County Superintendent of Schools Named to Riverside County Children and Families Commission
“Riverside County Superintendent of Schools Judy D. White was sworn in as a commissioner for First 5 Riverside, the Riverside County Children & Families Commission, during a Commission meeting on Jan. 22.”

Benito Link/ January 23, 2020
Family Impact Center brings help to troubled families
“Family dinner is just one of the programs offered by First 5 San Benito’s new Family Impact Center, which opened on Jan. 14. Lisa Faulkner, executive director of First 5, said the goal is to create a one-stop resource for families in need.”

Asian Journal/ January 22, 2020
CA Asian Americans celebrate statewide Paid Family Leave extension
“In other words, PFL is something that employed AAPI’s already pay for through the California State Disability Insurance (CASDI) tax that can be found on payroll documents. First 5 California, an organization dedicated to educating guardians about caring for a child in its critical first five years of life, said in a statement that the AAPI community should take advantage of “this benefit they’ve already paid for.'”

The Richmond Standard/ January 15, 2020
Dr. Ruth Fernández named executive director of First 5 Contra Costa
“First 5 Contra Costa has announced the hiring of Dr. Ruth Fernández as its executive director. Fernández previously served as Deputy Director at First 5 Contra Costa, the nonprofit that invests in programs and activities that benefit Contra Costa County children from prenatal through 5 years old —the most important time in children’s development.”

EdSource/ January 15, 2020
California Voices: Education leaders speak out on Gov. Newsom’s budget proposals
EdSource spoke to 40 education leaders about Governor Gavin Newsom’s budget proposals, including Deputy Director of External and Governmental Affairs at First 5 California Erin Gabel.

ABC30/ January 14, 2020
New California law benefits mothers with private rooms at workplaces
“‘If you work at a place with more than 50 employees, you have to have a dedicated room where moms that are breastfeeding or pumping can go. It has to be private. It is clear in the law that it cannot be in the bathroom. It has to be a private dedicated room with a place to sit, with a table, near a sink and near a refrigerator,’ said Fabiola Gonzalez, First 5 Fresno Deputy Director.”

EdSource/ January 10, 2020
California governor wants to expand preschool and create new early child development department
“‘I think it definitely signals a clear indication that the governor is really focused on the whole child, and to bring together all the various ways in which the government serves families in need,’ said Kim Pattillo Brownson, vice president of policy and strategy for First 5 Los Angeles, a county commission focused on children from birth to 5 years old.”

Business Wire/ January 10, 2020
Paid Family Leave Expansion Needs Echoed by California Voters and Governor Newsom
“A new public opinion poll conducted by Change Research demonstrates that California voters strongly support the expansion of Paid Family Leave which was recently proposed by the Newsom Administration. The online poll, funded by First 5 California, is inclusive of 1,315 registered voters…”

Daily Republic/ January 8, 2020
Child Haven joins Solano officials recognizing Positive Parenting Month
“With funding through First 5 Solano, several local agencies have been trained and supported over the past year to provide the evidence-based and best practice “Triple P,” or Positive Parenting Program, to more than 1,000 local families and caregivers with children ages 5 and younger.”

LAist/ January 6, 2020
Early Childcare Providers Are Spending Their Own Money To Take Care Of LA’s Kids
“In addition to the 11 state and federal programs that directly fund services, the report prepared by Capito, an independent consultant, and First 5 LA identified more than 20 L.A. County programs with more than $76 million meant to support providers.”


For stories from previous years, see the First 5 in the News Archive.